What TMZ Can Teach Developers About Headline Writing

January 27, 2016 2:35 PM | Posted By: Krista Summitt

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Headlines are important for developers for the obvious reasons: they tell you what the content is about, they set the tone of the content, and they ideally draw readers in.

There’s one more reason that’s kind of kept on the low-low by web marketing geeks.  Seriously, this is something I’ve seen shady online marketing gurus never say ONE WORD about in any of their keynote speeches, posts, or educational materials, kind of like a chef’s secret ingredient.


WRITEit 2.0 Now Delivers Power of the Pen For All Touchscreens

January 4, 2016 3:06 PM | Posted By: Krista Summitt


When Lenovo first introduced WRITEit in 2015, we had a simple goal: make it fun and easy to use your pen-based machines.  We wanted to create an experience that went above and beyond what the base operating system offered by letting users freely insert their handwriting into any field that would normally only accept text based input.